RKS created this 30 second commercial for the latest Happy Toolbox model set, City Pack. We used Redshift and Cinema 4D to help bring this empty city to life. There was no lack of good inspiration while cooped up and working remotely, while unable to go into our Chicago studio.
The Happy Toolbox
We teamed up with our model making friends at The Happy Toolbox to help announce their newest model collection - The City Pack. The idea behind this one stems from the need to populate your city streets and sidewalks with fun, good looking and well-built models. Their art directed 3D models fit together nicely and are incredibly easy to integrate.
Client: The Happy Toolbox Project: City Pack Commercial Produced By: Run, Kick, Shout!
Creative Director: Nick Hopkins Design & Animation: Nick Hopkins, Erik Jensen Music Edit & Sound Design: Garrett Schultz